Tourism Development and Marketing

AlaskaHost Pin

Artwork by Rie Muñoz

AlaskaHost Program

What is AlaskaHost?

AlaskaHost is a statewide customer service training program for employees of the hospitality and visitor services industry. The program trains participants how to provide quality customer service for residents and visitors to Alaska.

AlaskaHost Objectives

The objectives of the AlaskaHost class are to:

  • Understand the importance of providing quality customer service;
  • Recognize and anticipate customer needs and expectations;
  • Understand the economic value of the visitor industry to the State of Alaska;
  • Learn how to deal with dissatisfied customers in a professional, helpful manner.

Completion of AlaskaHost

Upon completion of the Customer Service Essentials course, participants receive a course certificate and lapel pin, featuring the artwork of, Alaskan artist, Rie Muñoz.

AlaskaHost Classes

The following classes are available for your organization or business.

Customer Service Essentials (4 hours)

This is a condensed and revised version of the original 8 hr. AlaskaHost class. Topics covered include:

  • What is customer service and why is it important?
  • The economic benefit of tourism to the state of Alaska
  • The power of positive first impressions
  • Types of angry customers
  • How to handle angry or dissatisfied customers
CulturalHost (4 hours)

The Alaska Native CulturalHost Seminar is a comprehensive training program designed with assistance from the Cook Inlet Tribal Council to provide a greater understanding and appreciation of Alaska Native culture for workers within Alaska’s hospitality and tourism industry. The course covers:

  • Discussion of the meaning of “culture”
  • Overview of the main Alaska Native groups
  • Detailed presentations on the culture and characteristics of several Alaska Native groups
Serving Customers with Disabilities (1 hour)

This class provides participants with information on how to better accommodate and respect the varied needs of customers with disabilities. Coursework focuses on:

  • The economic impact of the disability market within the overall tourism industry
  • Effective communication techniques when serving customers with disabilities
  • Discussion of the video “The 10 Commandments of Communicating with People with Disabilities”.
Telephone Customer Service (1 hour)

The telephone is often the first point of contact that potential customers may have with you. The Telephone Customer Serviceclass will provide instruction on the basics of handling incoming and outgoing telephone calls for your business or organization. Coursework includes:

  • General telephone etiquette
  • Effectively resolving customer complaints over the telephone
Alaska in your Backyard: Learn about the “Last Frontier” (1hour)

How well do your employees know the local history, sights, activities and attractions of your community? Alaska in your Backyard provides an opportunity for participants to learn more about the local area and provide factual community and regional information for many different types of visitors. Coursework includes:

  • How and where to obtain local and regional information
  • Developing a list of attractions, activities and events in your community
  • Familiarization with local services and providers
  • Visitor safety
  • Alaska state facts trivia

Current AlaskaHost Trainers
Master Trainers

Odin Brudie
(907) 209-4344

Patti Mackey
Ketchikan Visitors Bureau
(907) 225-6166

Tony Nakazawa
UAF Cooperative Extension Service
(907) 786-6323

Jasmin Smith
Owner/Small Business Development Consultant
Certified Hospitality Department Trainer
The Business Boutique
(907) 230-4968

Seminar Leaders

Brenda Carlson
Visit Anchorage
(907) 276-4118

Dr. Charles Iliff
Professor Emeritus
UAA College of Business & Public Policy
(907) 786-679

Ann Lawrence
Cook Inlet Tribal Council
Phone (907) 793-3281

Nancy Darrington
McLaughlin Secondary School
(907) 742-8100

Tony Nakazawa
UAF Cooperative Extension Service
(907) 786-6323

Dana Thorp Patterson
Director of UAA Continuing Education Department - Community & Technical College
(907) 786-6791

Steve Rader
Director of Sales and Marketing at Hilton Anchorage
(907) 265-7128

Jasmin Smith
Owner/Small Business Development Consultant
Certified Hospitality Department Trainer
The Business Boutique
(907) 230-4968

Ruth Tong
Cook Inlet Tribal Council
(907) 793-3600

David Walberg
Alaska Geotourism
(907) 223-6745

Bristol Bay Borough

Anisha Elbie
Southwest Alaska Vocational & Education Center
PO Box 615
King Salmon, AK 99613
Voice: 907.246.4600
Cell: 907.444.4100
Fax:907.246.4607 or

Adelheid Herrmann
(907) 246-4600


Charity Gadapee
Assistant Manager of Visitor Services & Membership
Fairbanks Convention & Visitors Bureau
(907) 459-3791 phone

Iwalani Lauver
Manager of Visitor Services & Membership
Fairbanks Convention & Visitors Bureau
(907) 459-3791 phone

Glennallen/Copper Valley

Katrina Church-Chmielowski
Prince William Sound Community College


Jenny Martin
Kachemak Bay Campus Adjunct Professor
(907) 229-0636


Odin Brudie
(907) 209-4344

Joel Probst
Northern Safety Operations
PO Box 34944
Juneau, AK 99803


Faith L. Duncan
Tongass National Forest
(907) 228-6278

Gai Hooker
Alaska Department of Labor
(907) 228-3234

Patti Mackey
Ketchikan Visitors Bureau
(907) 225-6166

Anna Marie Mestas
Ketchikan Visitors Bureau
(907) 225-6166


James Smith
Alaska Job Corps Center
(907) 861-8845


Tonia Rioux
Sitka Convention and Visitors Bureau
(907) 747-5940


Teresa A. Gurley
PO Box 1142
Unalaska, AK 99685
(907) 359-2723

Trainer Materials

To access the AlaskaHost training materials such as participant workbooks, order forms, and PowerPoint presentations, you will need to enter the AlaskaHost password provided during your AlaskaHost training on our password protected site.

If you can't remember the password please Click here to email Alaska Host staff to request the password.

Scheduled Classes

The State of Alaska provides information on AlaskaHost classes scheduled by authorized trainers as a service to potential students. Schedules, locations, and fees for services are determined by individual trainers. If you are a trainer and are scheduling a class, please contact staff to have your class listed here.

Upcoming Classes for Students

Jasmin Smith, Business Boutique, has the following classes scheduled for students:

  • Serving Customers with Disabilities Monday, July 27, 2015 - 1:00 p.m. to 4:00 p.m.
  • AlaskaHost Tuesday, July 28, 2015 - 8:30 a.m. to 12:30 p.m.
  • CulturalHost Tuesday, July 28, 2015 - 1:00 p.m. to 5:00 p.m.
  • AlaskaHost Tuesday, July 28, 2015 - 5:00 p.m. to 9:00 p.m.
  • CulturalHost Wednesday, July 29, 2015 - 5:00 p.m. to 9:00 p.m.
  • AlaskaHost Wednesday, August 26, 2015 - 8:30 a.m. to 12:30 p.m.
  • CulturalHost Wednesday, August 26, 2015 - 1:00 p.m. to 5:00 p.m.

Contact Jasmin Smith at (907) 230-4968 or for location and fees. Click here for a brochure.

Upcoming Classes for Trainers

There are no classes scheduled for trainers at this time.

Contact Us

Caryl McConkie
Development Specialist